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The birth of Charisma Gems dates back to the year 2003. Sincerity, loyalty and client satisfaction were the seeds sown by Mr. Vichai Jiraratwattana at an early age of 18, when he entered the market as an employee at a jewellery store. The fruits of the tree that grew from those values today benefit this family business in terms of the faith of numerous clients and constant growth in the market. The company�s success reflects from the satisfaction of hundreds of workers and its promising expansion internationally. The primary markets of Charisma Gems are: Europe (France, Italy, Austria, Turkey, Spain), USA, Asia (India ,Hong kong, Taiwan, Korea and Japan), Brazil, China and Africa.


Mr Vichai Jiraratwattana: Being the founder and the manufacturing manager of the company, he controls the selection and buying of the stones, handles the production and looks after the quality control of the products.

Mrs Anong Saksit: As the owner and the general manager of the company, she looks after purchasing, negotiating prices, approving designs, quality control and the annual trip.

Ms. Rachaneeporn Chiraratwatthana: As a Jeweller Gemologist and jewellery designer graduate from GIA, she is the marketing manager and designer with Charisma Gems. She develops collections with her designing team in accordance to the target market the company is catering to. She is also responsible for quality control, research, market feedback and planning the annual trip for the exhibition.



The sheer vastness, beauty and a sense of all-encompassing infinity that nature holds, is the biggest inspiration from which a lot of collections at Charisma Gems are drawn. One of the elements of Nature that represents the essence of a woman in the most striking and apt manner, is the flower.

Combining the sweet nature, beautiful form and colourful exterior, a flower is an inspiration that draws out the most beautiful forms of jewellery. The smooth and vivid colours of the stones, make the jewellery pieces look very natural, attracting the interest of our clients instantly. The free form of Nature and geometrical shapes have also inspired some gorgeous collections.


  • Grading stone section : For a crucial responsibility like this, we acquire professionals with over 10 years of experience, as this requires nothing less than an expert eye.
  • Stone setting section : For an intricate job such as this, state-of-the-art technology and advanced microscopes are used, to ensure perfect setting and a high quality end product.
  • Finishing section: The quality of work is thoroughly inspected at this stage so that the final product is no less than perfect.
  • Quality control section : Each and every single stone embedded in all the final products, is checked under a microscope. It becomes a difficult task as all the small pieces of jewellery include more than 200 stones and large ones include more than 1500. The finishing is also supervised with equal stringency.
  • Creation section : This section works in coordination with designers. The team creates new models according to the sketches of the designs. We release a new collection every year.




Only premium quality Rubies and Sapphires make it to every piece of jewelley created at Charisma Gems. With this style, we lay emphasis on one colour, to truly reflect the superior quality and sheer clarity of the stones used.

Also Read : For Pave Setting



for pave setting on graduated color :

Multi colours of sapphires and rubies, in diamond cut are used in this paticular setting. The various coloured stones are meticulously layed in an artistic fashion bringing the products to life, retaining its free spirited feel. These creations go beyond being jewellery; the intense emotions they evoke make them nothing short of a master-piece!

Also Read : For Invisible Setting



Invisible setting :

This is a kind of setting in which a cluster of stones are set in a way that no metal is visible that holds them together. Originated 200 years ago in France, this is the most elaborate setting and requires very well skilled craftsmen to set the stones to perfection. This approach heightens the sparkle of the cluster of stones, as the mounting is not visible. This technique is used to give an illusion of larger diamonds in engagement and wedding rings too.

Also Read : Pave Setting



PAVE setting :

This involves tight grouping of the same size of stones on the surface of the jewellery. Requiring great skill and expertise, this setting creates a sparkling surface on the metal with very little or no space between the stones. Hence, a band of ring made in pave setting looks like the band is completely made of stones.

Also Read : Invisible Setting
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Hong Kong International Jewellery Show 2019 Hong Kong Convention & Exhibition Centre, Wanchai, Hong Kong
Date: 28 February - 4 March 2019 Booth no: Hall 3C-B37, B39
17th International Gold & Jewelry Exhibition 2019 Kuwait International Fair Ground, Mishref Kuwait
Date: 22 - 27 April 2019 Booth no: 5H108
JCK LAS VEGAS 2019 Sands Expo and Convention Center, Las Vegas, NV USA
Date: 31 May - 3 June 2019 Booth no: 43014
June Hong Kong Jewellery & Gem Fair 2019 Hong Kong Convention & Exhibition Centre, Wanchai, Hong Kong
Date: 20 - 23 June 2019 Booth no: 1B220
Bangkok Gems & Jewelry Fair 64th Edition September 2019 Impact Muang Thong Thani, Bangkok, Thailand
Date 10-14 September 2019, Booth no: BB56, CC55 Hall: Challenger 2
September Hong Kong Jewellery & Gem Fair 2019 Hong Kong Convention & Exhibition Centre, Wanchai, Hong Kong
Date: 18 - 22 September 2019 Booth no: 5G818
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Charisma Gems co.,ltd.
322/48 Asokedindang road, Dindang, Dindang Bangkok 10400
Tel : (662)2472879
Fax : (662) 2467302
Mobile : (6681) 6337591
Person to contact : Ms. Rachaneeporn Chiraratwatthana
Email : rachaneeporn326@gmail.com

© 2013 Charisma Gems. All rights reserved.

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